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Glossary

  • Alternative text
  • Analytics
  • Backlinks
  • Bounce rate
  • Cascading Style Sheets (CSS)
  • Competitor
  • Computed source
  • Content Management System
  • Favicon
  • Heading
  • HTTP status code
  • Inspector
  • Invisible text
  • Keyword
  • Link building
  • Link rot
  • Links to fragments of a page
  • Metadata
  • Page title
  • Perfectionist fallacy
  • Redirection
  • Score
  • Search campaign
  • URL
  • User roles

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